Event professionals from across the country are set to collaborate and share best practice at Robinson College’s event creation seminar on Friday 21 October.

The free session will focus on bringing the creative aspects of an event to life to turn it into a meaningful audience experience. Hosted by Ben Cole, managing director of live events business Inspired, the interactive session will explore the thought process behind harnessing and utilising creativity to develop a user experience that truly stands out. Inspired works closely with brands to share their story via the creation of compelling content.

Delegates will have the opportunity to network as well as focus on content creation, key messaging and desired outcomes.

The seminar is part of Robinson College’s clic+ Club ‘Five steps to successful events’ series. These focus on exploring new and innovative ways to run successful events, broaden networks and share best practice within the events industry.

Rose McDonald, Head Of Sales at Robinson College, said: “We are committed to collaborating with event professionals across the country to provide a platform to share knowledge and information. This session looks set to be very interactive with delegates to help understand how they can make their events as dynamic as possible.”

Key event sponsors including Glisser, Blendology, Absolute Audio Visual Solutions and Mirror-Photobooth will be showcasing the latest event technology. Blue Smile, the Club’s 2016 charity, will also be present.

The clic+ Club has evolved from the award-winning clic+ 2014 and 2015 and looks to build on the initiative’s founding principles: Connect, Learn, Innovate and Communicate.

The event creation seminar will take place on Friday 21 October between 14.00 and 16.00 at Robinson College, Grange Road, Cambridge CB3 9AN.

Those who wish to attend the event are encouraged to register their place here: robinson.cam.ac.uk/conferences/clic-events/clic-club-events